The PiggyVest Savings Report 2025 confirmed what many young Nigerians already know: roughly 40% of Gen Zs and 18% of Millennials report having no monthly income at all.
- +June Gen Z Pick 2026: Japa, hustle or stay – Can young Nigerians get ahead?
Yet a scroll through any Nigerian timeline tells a different story.
Yet a scroll through any Nigerian timeline tells a different story. Young people are talking about the soft life, launching side hustles, debating japa plans, and building digital businesses, all while navigating job insecurity, a weakening naira, and a cost-of-living crisis that continues to squeeze households across the country.
This BusinessDay June Gen Z Pick 2026 poll aims to move beyond the social media narrative and capture the lived experiences behind the posts. Whether you are running a side hustle, working a 9-to-5 that barely covers your expenses, planning your next move abroad, or simply trying to make it through the month.
